Strengthen your site’s authority through strategic link building. At Oodles Marketing, we create white-hat backlink strategies that improve SEO performance, boost organic rankings, and build long-term credibility. Each backlink aligns with your industry niche to ensure authentic authority and measurable SEO growth.
Earn contextual backlinks by publishing on high-authority blogs.
Replace outdated links with relevant, optimized content.
Get featured on trusted resource pages within your niche.
Identify and outperform competitor backlink strategies.
Ahrefs & SEMrush: Competitor and backlink analysis
Moz Link Explorer: Domain authority tracking
Screaming Frog SEO Spider: Useful for link audits and proper link equity flow
Google Search Console: Backlink monitoring and keyword performance
It’s the process of acquiring backlinks from reputable websites to improve domain authority and SEO rankings.
Backlinks act as trust signals to search engines, improving rankings and driving qualified traffic.
White-hat methods use ethical outreach and guest posting, while black-hat tactics (like buying links) risk Google penalties.
Typically 2–4 months for initial improvement and 6–12 months for significant ranking boosts.
Yes — by removing toxic links and earning quality backlinks, your site can regain authority and recover rankings.